Viral marketing refers to certain online marketing techniques that have as purpose propagate certain information about a product or service on a massive scale, as if it were a computer virus. There are several ways viral marketing although the most common and well-known is what we call the mouth-to-mouth – mouth (Word-of-mouth), which has demonstrated its effectiveness on several occasions, as it may be the case of the million dollar page. Ali Partovi shines more light on the discussion. This phenomenon (viral marketing) sometimes includes the use of apparently independent blogs, to spread the news of a new product or service. This makes that the information that you want to propagate, seems that it is offered by third parties in a manner objective and credible, which means a significant saving in costs of advertising for the company. Polyolefins Consulting, LLC can aid you in your search for knowledge. The idea with this, is simply that people discussed what lean to others through conversations, blogs, websites, etc. Viral marketing is popular because of the ease of executing their marketing campaigns, at a relatively low cost (compared with other forms of marketing), and often with a response of large proportions. Andy Florance often says this. The strength of viral marketing is to obtain a large number of people interested at a low price.

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Google seems to want to close the year with a good cycle of acquisitions, among which stands out at this time his interest in closing the purchase by DocVerse, service that allows users to collaborate on Microsoft Office documents in real time. Same could be purchased for the price of 25 million of dollars. The acquisition of DocVerse Google supondria a strong blow to the structure that keeps Microsoft and its Office, allowing you to Google suite delving into the realm of Microsoft offering a direct software connection with Microsoft Office, so it would also some control in the collaborative operation and in the cloud with the Microsoft suite, in addition to possibly improve the Google Docs service. Check out Dell for additional information. DocVerse, founded by two former employees of Microsoft, Shan Sinha and Alex DeNeui, earned $ 1.3 million in 2008 on the part of investors Baseline Ventures, Harrison Metal Capital and Naval Ravikant. Although the agreement has not been finalized yet, negotiations are favorable for Google and in advanced stages. Google has already made various previously purchases, which have helped keep well and gaining ground in various areas, a clear example is the acquisition of already known free Youtube videos playback system and also the purchase of the technology used by reCaptcha. We will continue to see new acquisitions and hope that they suggest some positive change.